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Wow! Taiwan Project, under construction

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© 2022 OOSGA

WTP

Brand Guideline

Primarily the brand Wow! Taiwan Project is inherited from the client corp. Our team only get to explore some options with color combination and fonts combination.

Main Font Used - Merriweather

H1 Title

H2 Title

H3 Title

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

H1 Title

H2 Title

H3 Title

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Supporting Font - Merriweather Sans

H1 Title

H2 Title

H3 Title

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

H1 Title

H2 Title

H3 Title

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

How to determine when to use what

Sans font type is used when readability is concerned. For text, paragraph, or document, we primarily use Merriweather Sans so that it’s easier on the readers’ eyes.

For showcasing personality, branding, and H1, H2, H3 Title, we leverage Merriweather Fonts.

With one exception that is,  in some scenarios we leverage Merriweather Sans when the title is positioned in the center and it primary function is to support better understanding.

Color

PRIMARY

#000000

Used in most title and background

ACCENT

#FDEE00

Used to delight the brand and showcase personality

PRIMARY

#FFFFFF

Used in most title and background

TEXT

#222222

Used in all paragraph

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