What makes ECOCO different from all other recycling vending machine brands is that we make making recycling a fun and engaging activity. We hope people will do the right thing for the Earth and have fun at the same time. We have created our own reward program combined with coupons from our CSR partners to encourage people using our new recycling system and claim the rewards, resulting in a win-win situation.
While other brands focus on the negative aspects of environmental issues, we don't downplay their importance, but instead, we've designed our CI/VI with bright, energetic colors such as yellow, orange, and blue. We've also created a cartoon IP to convey our brand image and differentiate ourselves from other brands.